Floor Mats and Ferraris

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Ferrari 250 GTO

This past week the most money ever paid for a car took place, a 1963 Ferrari 250 GTO was reportedly sold for between $70 to $80 million. Yes, that is millions. Since the sale did not take place through an auction house the amount is just an estimate. When I heard the amount paid, I was dumbstruck…but that was only half the story.

I grew up reading every car magazine I could get my hands on – Car & Driver, Motor Trend, Road & Track and Automobile Magazine. Since my dad was a big believer in public libraries I had to goto the local Carnegie Public Library to drool over those magazines. I would read them front to back and back to front, one company that always advertised was WeatherTech for their floor mats and their ads always struck me as odd. I always wondered who in the hell would buy those overpriced floor mats. I mean come on, floor mats…who really gives a fuck.

Uhh…apparently a lot of people care about having high quality floor mats. David MacNeil of WeatherTech is the guy that bought the 1963 Ferrari 250 GTO.