Bottom of the Pyramid

Since the financial collapse, I hear more and more companies in India talking about targeting people at the Bottom of … More

Pricing Strategies

Setting a price for a product is sometimes one of the toughest decisions a company can make. Set it too … More

Not So Mutual

The average mutual fund investor in India must be celebrating since the Securities and Exchange Board of India (SEBI, it’s … More

Smartphone OS Battle

The smartphone OS battle is finally starting to take shape and I’ve decided to take a closer look at what … More

Twitter on Airtel

Yesterday, Twitter announced they had struck a deal with the largest mobile phone provider in India – Airtel. It will … More